كيفية حساب الربح في AliExpress: دليل خطوة بخطوة
8 min read
كان لدينا SKU B07X على AliExpress. seemed like a winner: $20 price, $8 cost, 60% margin. But last month, it lost 12% margin. How? We missed fees: $3.20 referral fee, $2.50 shipping, $1.80 ad spend. Total cost: $15.50. Real margin: 22.5%.
You’re not alone. Most sellers miscalculate profit. AliExpress fees, refunds, and currency conversion trip up even experienced sellers. Let’s fix that.
لماذا حساب الربح في AliExpress مختلف عن المنصات الأخرى؟
AliExpress isn’t like Amazon or eBay. Fees vary by category. Shipping costs fluctuate. Refunds eat into profit. And currency conversion adds complexity.
Take SKU B07X again. We sold 500 units last month. Revenue: $10,000. But after fees, shipping, and refunds, net profit was $1,850. That’s 18.5% margin—not the 60% we expected.
The problem? We didn’t account for all costs upfront. AliExpress takes a 8% referral fee. Shipping averages $2.50 per unit. And ad spend was $1.80 per sale. Total cost per unit: $15.50. That’s 77.5% of revenue. No wonder margin tanked.
كيف تحسب الربح في AliExpress بشكل صحيح؟
Start with revenue. Subtract product cost, platform fees, shipping, ad spend, and refunds. That’s your net profit.
But here’s the catch: AliExpress fees vary. Shipping costs change. And refunds are unpredictable. You need a system to track everything.
We switched to Gomarginify in March. It connects to AliExpress, tracks all costs, and shows true net profit per SKU. No more surprises. No more lost margins.
Step by step
- 1
خطوة 1: حدد جميع التكاليف
Start with product cost. Add AliExpress referral fee (8% for most categories). Include shipping ($2.50 per unit for SKU B07X). Don’t forget ad spend ($1.80 per sale). And factor in refunds (5% of sales for SKU B07X).
Total cost per unit: $8 (product) + $1.60 (fee) + $2.50 (shipping) + $1.80 (ads) + $1 (refunds) = $14.90.
Revenue per unit: $20. Net profit: $5.10. Margin: 25.5%. Still not 60%, but better than 12%.
- 2
خطوة 2: استخدم أداة حساب الربح
Manual calculations are error-prone. Use Gomarginify. It connects to AliExpress, tracks all costs, and shows true net profit.
For SKU B07X, Gomarginify showed: - Revenue: $10,000 - Product cost: $4,000 - Fees: $800 - Shipping: $1,250 - Ad spend: $900 - Refunds: $500 - Net profit: $1,850
No surprises. No lost margins.
- 3
خطوة 3: راقب الربح يوميًا
Profit fluctuates. Track it daily. Gomarginify sends daily profit reports via email and IM (Lark, WeCom, Slack, Discord, Telegram).
For SKU B07X, daily profit varied between $50 and $200. Some days, refunds and shipping costs ate into profit. Other days, ad spend paid off.
By tracking daily, we adjusted pricing and ad spend. Margin improved to 28%.
- 4
خطوة 4: تشخيص المشاكل
Use Gomarginify’s diagnostics. It highlights losing SKUs, low margins, high refund rates, and missing costs.
For SKU B07X, diagnostics showed: - High refund rate (5%) - Low margin (25.5%) - Missing cost (shipping)
We fixed shipping cost and reduced refunds. Margin improved to 28%.
FAQ
كيف أحسب الربح في Etsy؟
Same method. Revenue minus product cost, platform fees, shipping, ad spend, and refunds. Etsy fees are 6.5% transaction fee + $0.20 listing fee. Shipping varies. Ad spend depends on your strategy. Refunds are unpredictable. Track all costs with Gomarginify.
كيف أحسب الربح في eBay؟
eBay takes 12.85% final value fee + $0.30 insertion fee. Shipping varies. Ad spend depends on your strategy. Refunds are unpredictable. Track all costs with Gomarginify.
كيف أحسب الربح في Temu؟
Temu takes 15% referral fee. Shipping varies. Ad spend depends on your strategy. Refunds are unpredictable. Track all costs with Gomarginify.
Track your real profit across every marketplace
تعلم كيفية حساب الربح في AliExpress بشكل صحيح مع أمثلة عملية. تجنب الأخطاء الشائعة وزيادة أرباحك.
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